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Simulated data

Product preview

Measure the entire revenue journey

From advertising spend through conversations, trials, purchases, and upsells — in one accountable view. Every number on this page is simulated for a fictional customer account.

Model my funnel

Revenue influenced

$14.8M

Trailing 12 simulated months

Estimated incremental revenue

$3.42M

+30.1% vs simulated baseline

Current vs modeled ROAS

3.1x → 4.4x

Attribution share 45%

Cost per qualified conversation

$96

Down from $141 simulated baseline

Trial activation rate

41.6%

Baseline 35.0%

Trial-to-paid conversion

13.4%

Baseline 12.0%

Expansion revenue

$2.11M

486 upgrade events

Median time to next value event

1h 52m

From conversation start

Revenue journey funnel

Ad click through expansion — simulated 90-day cohort.

Ad click48,200
Conversation9,64020.0% step
Qualified4,11042.6% step
Meeting or trial2,48060.3% step
Activated1,03241.6% step
Paid31830.8% step
Expanded9630.2% step

This dashboard preview uses simulated data for a fictional customer account. Figures are illustrative and are not benchmarks, averages, or guaranteed outcomes. A controlled pilot is required to measure incremental impact in your own funnel.